The fast moving consumer goods (FMCG) sector is back in the reckoning as the most popular job sector for management graduates in the wake of the recent global financial turmoil. The latest Nielsen Campus Track-B School 2008 Survey of top 10 companies places P&G at number two and HUL at number five among the top 10 dream companies, according to interviews conducted at top 40 management institutes.
Management graduates are also largely voting in favour of IT and management consulting companies. Google, McKinsey & Co, Accenture, BCG, Microsoft, Goldman Sachs, Barclays Capital and TAS are the other top 10 dream companies in the Nielsen tracker.
The other top popular job sectors on campus include foreign banks and retailing. “In particular, students are opting for FMCG companies over the financial sector as a consequence of the current global financial turmoil. The security offered by the FMCG industry has become a major attraction for students,” said The Nielsen Company associate director Vatsala Pant.
Students cited factors like personal growth, independence in decision making, take-home salary, reputation of the company and flexible working hours as some of the very important factors for joining a company.
P&G head of HR Sonali Roychowdhury said: “Our focus on early responsibility ensures that fresh recruits get to be in charge of multi million dollar brands and lead decision making. This naturally makes for rich and stimulating job content. Besides this, P&G is attractive because of its focus on leadership development. As a company that primarily recruits from campuses and promotes from within, grooming leaders for the future is critical and therefore, we invest significantly.”
While most sectors are under pressure in the wake of the financial turmoil, FMCG sales have bucked the trend and are expected to remain steady at a time when consumer sentiments are otherwise shaky. The sector is growing at 15-17% in both urban and rural markets.
IT companies are faring relatively better than the investment banks, which were earlier a hotseat for the management graduates. The IT sector has not been directly impacted by the financial meltdown and companies like Google and Microsoft are perceived to be more stable as the services offered by them are diversified.
Says Microsoft India director HR Joji Gill, “At Microsoft, we believe in building the best software and also in helping people and organisations achieve their potential. As an employer, we constantly strive to attract, develop and retain talent by offering enriching jobs and giving opportunities to build great careers.”
Heavy dependence on the agri-sector and not being very capital-intensive have insulated the sector from the downturn. Also, emerging markets like India are significant contributors to sales and profits of global FMCG companies like P&G, HUL and Cadbury among others.
Contributed By:
Prof. Amit Dey
(Globsyn Business School)
Source: The Economic Times
Management graduates are also largely voting in favour of IT and management consulting companies. Google, McKinsey & Co, Accenture, BCG, Microsoft, Goldman Sachs, Barclays Capital and TAS are the other top 10 dream companies in the Nielsen tracker.
The other top popular job sectors on campus include foreign banks and retailing. “In particular, students are opting for FMCG companies over the financial sector as a consequence of the current global financial turmoil. The security offered by the FMCG industry has become a major attraction for students,” said The Nielsen Company associate director Vatsala Pant.
Students cited factors like personal growth, independence in decision making, take-home salary, reputation of the company and flexible working hours as some of the very important factors for joining a company.
P&G head of HR Sonali Roychowdhury said: “Our focus on early responsibility ensures that fresh recruits get to be in charge of multi million dollar brands and lead decision making. This naturally makes for rich and stimulating job content. Besides this, P&G is attractive because of its focus on leadership development. As a company that primarily recruits from campuses and promotes from within, grooming leaders for the future is critical and therefore, we invest significantly.”
While most sectors are under pressure in the wake of the financial turmoil, FMCG sales have bucked the trend and are expected to remain steady at a time when consumer sentiments are otherwise shaky. The sector is growing at 15-17% in both urban and rural markets.
IT companies are faring relatively better than the investment banks, which were earlier a hotseat for the management graduates. The IT sector has not been directly impacted by the financial meltdown and companies like Google and Microsoft are perceived to be more stable as the services offered by them are diversified.
Says Microsoft India director HR Joji Gill, “At Microsoft, we believe in building the best software and also in helping people and organisations achieve their potential. As an employer, we constantly strive to attract, develop and retain talent by offering enriching jobs and giving opportunities to build great careers.”
Heavy dependence on the agri-sector and not being very capital-intensive have insulated the sector from the downturn. Also, emerging markets like India are significant contributors to sales and profits of global FMCG companies like P&G, HUL and Cadbury among others.
Contributed By:
Prof. Amit Dey
(Globsyn Business School)
Source: The Economic Times
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